What is the "Counterfeit Wine at Farmers Market" scam in Kelowna?

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At the Kelowna Farmers and Crafters Market and roadside farm stands around the Okanagan, vendors occasionally sell wine branded with label designs resembling well-known Okanagan wineries but produced from cheaper imported grape concentrate. These bottles are priced below genuine estate wines to attract bargain-seeking tourists. The wine is not produced locally and does not represent the quality or terroir of the Okanagan Valley. Purchase wine only at licensed winery tasting rooms where you can see the production facility and speak to staff. Wines sold at the Kelowna Farmers Market are subject to BC liquor regulations, but roadside vendors without a BC liquor license are operating illegally. Check the label for a VQA Canada seal, which guarantees the wine is made from 100% BC-grown grapes.

Street Scams in Kelowna

Counterfeit Wine at Farmers Market

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